Branding identity for the 2017-18 DMA Lecture Series
CLIENT WORK / UCLA Department of Design | Media Arts
Advisor: Henri Willem Lucas
Brand identity for the UCLA DMA Lecture Series 2017-18 and pop-up lectures. I was inspired by the original websites’ use of IK Blue and incorporated its tonal range in the portrait photographs. The poster produces a sense of physicality and dimension with the animated repetition of graphic layered element.
The deliverables are unified by a common set of typographic and compositional constraints. Graphic deliverables for each lecturer included a poster, a moving image, and a web banner.
Main Overall Lecture Series Poster + Web Banner
Toshio Iwai Lecture and Masterclass Sign-Up Posters
Individual Lecture Posters
Individual Lecture Banners
POP-UP LECTURE SERIES POSTERS (2017)
By maintaining the aesthetic process of the official lecture series, the pop-up lectures distinguish themselves as something slightly ‘other’ by their hue and change in typography/image layering. The below were created for a pop-up lecture by Alain Badiou on Philosophy & Poetry.